Archive for April 8th, 2011

Twitter vs. Facebook in building news brands

In her article “Channeling the news brand on Twitter and Facebook,” Mandy Jenkins discusses how newsrooms can most effectively use such social media outlets. One of the most important things to remember, according to Jenkins, is that Twitter and Facebook are not equal, and therefore require individual attention. Jenkins offers the following advice to help […]

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How social media would have affected 9/11/2001

LA Weekly blogger Alexia Tsotsis examines how social media would have influenced reactions to the September 11th attacks in the article “What would 9-11 be like in the age of Social Media.” She explains that, “our real-time communication platforms would provide crucial information on survivors and those looking for loved ones, as Craigslist did after […]

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